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Graduation Project
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Track 01 · Graphic Design Internship
Branding and Graphic Design.
A practical 4-week internship for Fine Arts and Applied Arts undergraduates. Students learn brand foundations, identity systems, layout craft, and AI-assisted visual production through real agency-style feedback.
What You Will Learn
- Brand foundations, briefs, voice, and positioning
- Logo theory, construction, typography, and color systems
- Composition, grids, print layouts, and social design
- AI tools including Midjourney and prompt engineering
- Final project presentation and pitching
Requirements
- Fine Arts, Applied Arts, Graphic Design, or related undergraduate student
- Basic knowledge of Photoshop, Illustrator, Figma, or similar tools
- Strong visual taste and attention to detail
- Portfolio or design samples are preferred
- Ability to receive feedback and develop work quickly
WEEK 1
Brand Foundations
Brand vs logo, archetypes, voice, positioning, and reading briefs.
WEEK 2
Logo and Identity
Logo theory, construction, typography, and color systems.
WEEK 3
Layout and Design
Composition, grids, print layouts, digital, and social applications.
WEEK 4
AI + Graduation
AI visuals, prompt engineering, project sprint, and final pitches.
A complete brand identity package.
Each student receives a fake brand brief and delivers a logo system, type and color systems, voice direction, mini brand guidelines book, and 6–8 applications including AI-generated visuals.
Prize: 01 paid internship for 3 months in BGK Studio.Apply Now